Education. Collaboration. Community.
TSBC will teach you how to:
Hands on, practical, concrete, how-to info so you can hit the ground running.
We've coached more than 800 independent businesses. Brands you'll find in Target, Paper Source and independent retailers internationally.
New to the Industry?
We'll help you get started on the right foot. We'll review industry standards for product sizing, packaging and explain why you need to be releasing new products regularly.
We'll share pricing strategies for different print methods, standard minimum order quantities (a.k.a. MOQ) and explain why you need a minimum dollar requirement for wholesale orders. The norm for the stationery world is $150 for new accounts, if you were wondering.
We'll explain how to create, refine and launch a wholesale program so that you're making a fabulous first impression.
We'll help you assess whether trade shows are a good next step for your business and walk you through every. single. detail of how to exhibit. Seriously, this section includes over 2.5 hours of amazing tips, resource and case studies, plus an hour Q&A session.
We'll provide marketing strategies to ensure you're reaching the right buyers who are the best fit for your products. A small but targeted list of contacts will lead to the most sales!
Plus, we'll make sure that you've got all your sales tools squared away so you look professional and polished.
We'll teach you things you didn't even know you didn't know!
TSBC isn’t a one time, learn it all, move on type of thing. TSBC is a fluid ever evolving resource that is truly valuable to the first time attendee and the seasoned veteran.Amber Ellis-Seguine, Flywheel Press
TSBC was THE best investment that I've made. Regardless of where you are in your business, TSBC will shed light on a new idea, different perspective, or expert knowledge from the field.Patricia Shen, Our Heiday
So, how does this e-course work?
We'll kick things off on October 8th and finish up November 2nd.
Content will be released each week for 4 weeks. Each topic builds upon the next and we want you to have time to digest everything before we move on.
You'll complete prep work and watch videos on your own and we'll have a private forum for you to ask questions and connect with other campers.
We'll have 4 live Q&A calls and some special guests will be joining us! If you can't make the live calls, don't sweat it. You'll have time to submit questions ahead of time in our private forum and a recording will be available following the call.
Each week will include:
To get the most out of this course, you'll want to plan for 2 - 3 hours of work / calls per week.
Week 1 | Selling Wholesale
October 8 - 12
Week 2 | Sales Tools + Sales Rep
October 15 - 19
Week 3 | Booth Design & Logistics
October 22 - 26
Week 4 | Marketing & Customer Outreach
October 29 - November 2
What's included with my registration?
The Paper Camp E-Course includes:
VIP Tickets Available!
Last session we added a new VIP option based on 2 things we get asked about ALL THE TIME -- 1-1 coaching and our printed Paper Camp Workbook.
VIP Tickets include:
Payment plans are available for both ticket options.
Space is limited and we sell out every session. Snag your seat!
Buyers WANT to work with TSBC alums:
I can tell right away who has done TSBC based on how easy it is to order. Your alums know what they are doing and make it easy for me to place orders.Audrey Woollen, Urbanic
Whenever we are looking for fresh new products for Sweet Paper, we check out the #TSBCalum hashtag on Instagram. It gives us direct visual access to a specific group of new and emerging designers who are professional and understand the stationery business. I know my experience with any alum of TSBC will be seamless!Julie O'Brien, Sweet Paper
Young companies entering the stationery industry are more professional and prepared now -- in large part to Tradeshow Bootcamp! Thank you!Samantha Finigan, Gus & Ruby Letterpress
Feedback from TSBC Alums:
TSBC is a must-do for any aspiring stationer. I couldn’t have made a better investment in my business! Not only was it informative and practical, it also gave me a ton of inspiration and drive to take my business to the next level.Cara Underwood, Underwood Letterpress
As a small business one of the hardest challenges we face is deciding how we’d like to invest our funds. TSBC was by far one of the best investments we’ve made!Genina Ramirez, LowCountry Paper Co.
Katie and all of the other speakers are so candid about their experiences and so willing to help on any and all levels, whatever a student’s specific goals may be. I am beyond thrilled to be included in the TSBC community.Adam Smith, Life is Funny
Join us for the Paper Camp E-Course if you:
I started TSBC in 2011 as way to connect with and help other stationery brands. I was three years into running Kelp Designs and was struggling with what I wanted out of my business.
I was doing custom work, selling through my online shop and I was placing most of my time and energy growing my wholesale accounts. Oh, and I had a day job and a couple of kids. No biggie. ;)
Like most of us, I was learning as I went, googling the heck out of things and making mistakes. A lot of mistakes, if I'm being honest.
Running a business is hard. And, even though I had a background in business and my company was growing, something was missing.
I craved community.
I wanted colleagues I could bounce ideas off of, share resources with and high five when things went well!
TSBC was created to lift up our industry, to share our collective knowledge for our collective gain.
In the last 7 years, we've worked with more than 800 independent product based businesses, helping them build profitable, sustainable businesses.
Even if you’re a one person shop, you don’t need to go it alone. We’re here to help you grow, succeed and avoid the mistakes we made growing our businesses.
We believe in collaboration over competition, that together we can accomplish more and that WE set the rules for our businesses.
If you have any questions, please email me at firstname.lastname@example.org
It’s impossible to quantify the impact that TSBC has made to our business. It has made every challenge that has come our way as small business owners possible to overcome.
Morgan Calderini, Ladyfingers Letterpress
TSBC was an absolute game-changer. I’ve had my business for a few years now and was starting to feel a bit restless and stuck. TSBC showed me I have so much yet to do, and I feel rejuvenated again. I’m armed and ready to take my business to the next step.
Genevieve Santos, Le Petit Elefant